Senior Public Relations Specialist

Henrico County Public Schools | Henrico, VA, United States

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Posted Date 4/30/2025
Description

Job Title

Senior Public Relations Specialist

Location

Henrico, VA, US

Organization Name

County of Henrico Department of Public Relations

About Us

Henrico County, a progressive employer of choice, provides job seekers with the promise of fair and competitive compensation; a close-knit atmosphere with low employee turnover; and a benefits package that helps secure financial stability.

Established in 1611, Henrico County has deep historical roots. Henrico County borders the City of Richmond to the west, north and east and constitutes approximately a third of the Richmond metropolitan areas. Henrico County is among the top-rated counties in the nation and was one of the first localities to adopt the County Manager Form of Government. Citizens of Henrico County are represented by an elected Board of Supervisors representing five magisterial districts.

Henrico County General Government currently has more than 30 agencies. Department Heads are appointed by the County Manager, with the exception of the elected constitutional officers. Henrico County is an equal opportunity employer and, when you join us, you will be surrounded by fellow associates who come from all walks of life, all types of cultural backgrounds and all ages.

General Statement of Duties

Closing Date: This position closes on Tuesday, May 27, 2025.

Collaborates with County officials and Public Safety agencies (Police, Fire, Sheriff, Emergency Communications & Emergency Management) in developing photographic, video and other materials designed to serve their public relations and communication needs; develops or assists County Public Safety agencies in developing and implementing positive public relations and social media communications and materials; and performs other duties as assigned.

Essential Duties

Extensive knowledge, experience and demonstrated expertise in:

  • Public Safety media relations
  • English language, grammar and writing for publication, including familiarity with AP style
  • Writing news releases, speeches for public officials and scripts for video production
  • Planning, coordinating and completing multiple assignments simultaneously
  • Responding to news media requests
  • Managing communications projects, including coordination of news conferences and news media events
  • Communicating effectively in crisis situations, including the use of social media
  • Creating engaging text, photo and video content for social media platforms (Facebook, X, Instagram, Nextdoor, YouTube)
  • Independently developing optimal posting schedules, utilizing web traffic and customer engagement metrics
  • Answering inquiries from the general public and providing online customer service
  • Maintaining a flexible work schedule to include on-call and after-hours assignments

Minimum Qualifications

Four (4) year degree in journalism, public relations, communications, public administration, government, political science or a related field; and four (4) years of public information work experience; OR, any equivalent combination of experience and training which provides the necessary knowledge, skills, and abilities.


Additional Information

Valid driver’s license to perform assigned duties at various locations.

A criminal history check and fingerprinting is conducted on all persons conditionally offered employment, including a conditional offer of initial employment, or a conditional offer to promote, demote, or laterally transfer an employee.

How To Apply

Closing Date: This position closes on Tuesday, May 27, 2025.

You apply for positions with Henrico County general government through our on-line applicant system, which is available 24-hours a day, 7-days a week with an Internet connection. Please access our job site portal though https://henrico.gov/services/jobs or click on the Jobs link in the upper right-hand corner of our main County page at https://henrico.gov.

Minimum Salary

66352

Maximum Salary

122058

Currency

USD

Main Organization

General Government

General Government

Employment Status

Permanent Fulltime

Permanent Full-time

Amount of Travel

Work At Home

Employment Type
Full time
Category
Communications & Media | Government | Media-Journalism

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